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Lumen Investments, needed a branding concept that embodies durability, transparency and trustworthiness of its products. The solution was to ground the visual identity in something almost archetypical. Inspired by the seed of life - (representing the seven stages, steps, or days of creation) the identity and branding was crafted to strongly emphasize the brand's dedication to proceedure and methodology.

 

Lumen Investments, needed a branding concept that embodies durability, transparency and trustworthiness of its products. The solution was to ground the visual identity in something almost archetypical. Inspired by the seed of life - (representing the seven stages, steps, or days of creation) the identity and branding was crafted to strongly emphasize the brand's dedication to proceedure and methodology.

 

Identity
Typeface Design
Iconography
Guideline

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Mike Rock is a multi-disciplinary designer, specialising in creating impactful,culturally relevant brand identities and communications for companies of all sizes.

A multi-disciplinary Dubai based designer, specialising in creating impactful,culturally relevant  brand identities and communications for companies of all sizes.

A multi-disciplinary Dubai based designer, specialising in creating impactful,culturally relevant  brand identities and communications for companies of all sizes.

A multi-disciplinary Dubai based designer, specialising in creating impactful,culturally relevant  brand identities and communications for companies of all sizes.


A multi-disciplinary Dubai based designer, specialising in creating impactful,culturally relevant  brand identities and communications for companies of all sizes.


Brand Strategy
Naming
Brand Design
Print Design

Brand Strategy
Naming
Brand Design
Print Design

Brand Strategy
Naming
Brand Design
Print Design

Brand Strategy
Naming
Brand Design
Print Design

Web Design
Experience Design
Package Design

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© All rights reserved. Mike Rock Branding • Design • ui • ux • Social Media 

© All rights reserved. Mike Rock
Branding • Design • ui • ux • Social Media